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Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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Blog
Cinema
Black Phone 2 Remains #1 in Admissions Despite Coming in 3rd for Dollars | Weekend of October 24th, 2025
Anime and Adult Drama Drive Weekend Growth as the Box Office Prepares for the Holiday Surge.
The People Platform
2 min to read
Recent
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Cinema
Black Phone 2 Remains #1 in Admissions Despite Coming in 3rd for Dollars | Weekend of October 24th, 2025
Anime and Adult Drama Drive Weekend Growth as the Box Office Prepares for the Holiday Surge.
The People Platform
2 min to read
Cinema
Black Phone 2 Takes the Call, Topping the Box Office | Weekend of October 17th, 2025
Horror sequel outperforms expectations, signaling strength for the genre as the market anticipates a major Q4 boost.
The People Platform
2 min to read
Cinema
Tron: Ares Takes the Top Spot | Weekend of October 10th, 2025
Despite a quieter weekend, the box office holds a +3% annual lead as 4th Quarter anticipation builds.
The People Platform
2 min to read
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TPP Blog
Location Intelligence
How to Scrutinize Your Location Data
Your essential guide to evaluating the quality and reliability of mobility data.
The People Platform
5 min to read
Location Intelligence
What is Consumer Intelligence, Exactly?
A deep dive into what consumer intelligence really is.
The People Platform
5 min to read
Retail
The Unexpected Pre-Thanksgiving Shopping Surge: Black Friday Comes Early
Is Black Friday no longer the busiest time for in-store shopping?
The People Platform
4 min to read
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Cinema Admissions Rankers
Cinema
Black Phone 2 Remains #1 in Admissions Despite Coming in 3rd for Dollars | Weekend of October 24th, 2025
Anime and Adult Drama Drive Weekend Growth as the Box Office Prepares for the Holiday Surge.
The People Platform
2 min to read
Cinema
Black Phone 2 Takes the Call, Topping the Box Office | Weekend of October 17th, 2025
Horror sequel outperforms expectations, signaling strength for the genre as the market anticipates a major Q4 boost.
The People Platform
2 min to read
Cinema
Tron: Ares Takes the Top Spot | Weekend of October 10th, 2025
Despite a quieter weekend, the box office holds a +3% annual lead as 4th Quarter anticipation builds.
The People Platform
2 min to read
Next
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