The People Platform
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Location Intelligence

6 Ways Location Data Can Improve Your Bottom Line

Go beyond digital metrics. Learn how real-world mobility data can optimize spend, enhance segmentation, and prove your marketing ROI.
The People Platform
5 min to read
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Cinema

Record-Breaking Memorial Day Weekend Propelled by Lilo & Stitch | Weekend of May 23rd, 2025

Lilo & Stitch Smashes Records to Claim the #1 Spot!
The People Platform
2 min to read
Cinema

Final Destination: Bloodlines Ignites Box Office as Summer Kicks Off Early! | Weekend of May 16th, 2025

Final Destination helps May 2025 outpace May 2024 by +27%!
The People Platform
2 min to read
Cinema

Thunderbolts* Continues to Power the Box Office | Weekend of May 9th, 2025

Thunderbolts* continues its box office surge!
The People Platform
2 min to read

TPP Blog

Location Intelligence

6 Ways Location Data Can Improve Your Bottom Line

Go beyond digital metrics. Learn how real-world mobility data can optimize spend, enhance segmentation, and prove your marketing ROI.
The People Platform
5 min to read
Audience Measurement

The Power of DOOH Advertising in Your Marketing Mix

Digital Out-of-Home (DOOH) advertising is quickly emerging as one of the most dynamic and effective marketing channels.
The People Platform
6 min to read
Audience Measurement

Unified Planning is the New Standard. Is Your Data Keeping Up?

A recent announcement from Nielsen further accelerates the integration race. Brands and media channels that provide unified data have a clear advantage. Here's why.
The People Platform
3 min to read

Cinema Admissions Rankers

Cinema

Swifties Remain Strong as Taylor Swift: The Eras Tour Tops Our Ranker Again | Weekend of October 20th, 2023

Taylor Swift's in-theater concert experience continues to drive fans to cinemas!
The People Platform
1 min to read
Cinema

Taylor Swift: The Eras Tour Drives Moviegoers to Theaters in Smaller Markets

The Taylor effect was felt in smaller markets as the in-theater concert experience got people back into the theaters!
The People Platform
2 min to read
Cinema

Swifties Unite and Top Our Ranker With Ease | Weekend of October 13th, 2023

Swifties unite!
The People Platform
1 min to read

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