The People Platform
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Weapons Continues Its Run at Number One | Weekend of August 15th, 2025

Year-to-date box office revenue now stands at $5.7B, a +5.2% increase over the same period in 2024.

The People Platform

Latest Posts

Up, Up and Away, Superman Soars to the Top of Box Office | Weekend of July 11th, 2025

It's a bird... it's a plane... it's another fantastic box office weekend!

The People Platform

Location Intelligence

How to Scrutinize Your Location Data

Your essential guide to evaluating the quality and reliability of mobility data.

The People Platform

Jurassic World: Rebirth Makes a T-Rex-Sized Splash at the Box Office | Weekend of July 4th, 2025

A dino-mite debut over the July 4th holiday weekend!

The People Platform

TPP Blog

Location Intelligence

What is Consumer Intelligence, Exactly?

A deep dive into what consumer intelligence really is.

The People Platform

The Unexpected Pre-Thanksgiving Shopping Surge: Black Friday Comes Early

Is Black Friday no longer the busiest time for in-store shopping?

The People Platform

Audience Measurement

The People Platform at DPAA 2024 Summit

"Better measurement equals more dollars."

The People Platform

Cinema Admissions Rankers

Weapons Continues Its Run at Number One | Weekend of August 15th, 2025

Year-to-date box office revenue now stands at $5.7B, a +5.2% increase over the same period in 2024.

The People Platform

Weapons and Freakier Friday Fuel Yet Another Strong Box Office Weekend | Weekend of August 8th, 2025

Original horror and a decades-later sequel propel box office to hit $5.5B, +7% ahead of last year.

The People Platform

2025 Mid-Year State of Cinema Report: Admissions Surge, Powering a Banner Year

Leveraging our cinema measurement and admissions data from the first half of 2025, The People Platform provides a comprehensive analysis of the industry's performance in the first six months of the so-far fantastic year at the box office.

The People Platform

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