Services
Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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Insights on consumer behavior published weekly!
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The People Platform
Blog
Cinema
Moana 2 Rides the Wave to the Top of the Box Office | Weekend of November 29th, 2024
Top three movies earn over $252M and account for over 91% of all tickets sold.
The People Platform
2 min to read
Recent
Blog
Rankers
Latest Posts
Cinema
The Holiday Season Begins with Red One at #1 | Weekend of November 15th, 2024
Red One kicks off the holidays with over $32M and claimed 44% of all ticket sales.
The People Platform
2 min to read
Cinema
Moana 2 Rides the Wave to the Top of the Box Office | Weekend of November 29th, 2024
Top three movies earn over $252M and account for over 91% of all tickets sold.
The People Platform
2 min to read
Cinema
Christmas Comes Early—The Best Christmas Pageant Ever Prances to the Top of Our Ranker | Weekend of November 8th, 2024
The Best Christmas Pageant Ever and Venom: The Last Dance battle for the top spot on our admissions ranker.
The People Platform
2 min to read
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TPP Blog
Bars & Restaurants
NFL Offseason Heats Up After Playoff Bar Foot Traffic Surges | Bars & Restaurants Analysis
We took a look at foot traffic to bars and restaurants across the country during and before the NFL playoffs to determine when people are visiting bars and restaurants most.
The People Platform
3 min read
Cinema
2023 State of Cinema Report: Movie Ticket Sales Increase 23% Despite Industry Challenges
Taking a look at our cinema measurement and admissions data from the past year, The People Platform provides a comprehensive analysis of the industry's performance throughout 2023.
The People Platform
5 min to read
Audience Measurement
6 Considerations to Enhance the Consumer Survey Experience
Optimizing a survey experience is not as straightforward as it may seem. We take you through some key steps to ensuring your surveys keep respondents engaged.
The People Platform
3 min to read
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Cinema Admissions Rankers
Cinema
The Holiday Season Begins with Red One at #1 | Weekend of November 15th, 2024
Red One kicks off the holidays with over $32M and claimed 44% of all ticket sales.
The People Platform
2 min to read
Cinema
Moana 2 Rides the Wave to the Top of the Box Office | Weekend of November 29th, 2024
Top three movies earn over $252M and account for over 91% of all tickets sold.
The People Platform
2 min to read
Cinema
Christmas Comes Early—The Best Christmas Pageant Ever Prances to the Top of Our Ranker | Weekend of November 8th, 2024
The Best Christmas Pageant Ever and Venom: The Last Dance battle for the top spot on our admissions ranker.
The People Platform
2 min to read
Next
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