The People Platform
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Cinema

The truth is out there — and it's a box office winner: 'Disclosure Day' opens to $44 million | Movie Releases & Trends – Weekend of June 12, 2026

Spielberg's return to form shows that he still has the magic touch.
The People Platform
3 MINS
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Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.
Paul Lindstrom (Head of Research & Analytics)
5 MINS
Cinema

The truth is out there — and it's a box office winner: 'Disclosure Day' opens to $44 million | Movie Releases & Trends – Weekend of June 12, 2026

Spielberg's return to form shows that he still has the magic touch.
The People Platform
3 MINS
Cinema

How 'The Super Mario Galaxy Movie' redefined the 2026 box office

Data from Placer and The People Platform show that a single family-oriented blockbuster can reshape theater patterns, audience demographics, and even the surrounding local economy.
The People Platform
4 MINS

Cinema Admissions Rankers

Cinema

Five Night's at Freddy's Remains at the Top of Our Ranker | Weekend of November 3rd, 2023

Freddy Fazbear stays on top!
The People Platform
1 min to read
Cinema

Taylor Swift is Dethroned by Freddy Fazbear | Weekend of October 27th, 2023

Horror ruled the box office over Halloweekend!
The People Platform
1 min to read
Cinema

Swifties Remain Strong as Taylor Swift: The Eras Tour Tops Our Ranker Again | Weekend of October 20th, 2023

Taylor Swift's in-theater concert experience continues to drive fans to cinemas!
The People Platform
1 min to read
Cinema

Jurassic World: Rebirth Makes a T-Rex-Sized Splash at the Box Office | Weekend of July 4th, 2025

A dino-mite debut over the July 4th holiday weekend!
The People Platform
2 min to read
Cinema

How to Train Your Dragon Roars on Top of the Box Office | Weekend of June 20th, 2025

Year-to-date the box office stands a healthy +25% over the same period last year!
The People Platform
2 min to read
Cinema

Lilo & Stitch Maintains Lead as Summer Heats Up! | Weekend of June 6th, 2025

Year-to-date the box office stands a healthy +25% over the same period last year!
The People Platform
2 min to read

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