The People Platform
Blog

Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.

Paul Lindstrom (Head of Research & Analytics)

Latest Posts

Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.

Paul Lindstrom (Head of Research & Analytics)

Location Intelligence

The grocery landscape: what marketers and media network operators need to know

Shining a light on clear consumer patterns and media monetization opportunities inside every store

The People Platform

Meryl Streep returns to Runway: ‘The Devil Wears Prada 2’ dominates in debut weekend | Movie Releases & Trends – Weekend of May 1, 2026

The fashion-forward sequel snags 41% of all admissions.

The People Platform

Cinema Admissions Rankers

Thunderbolts* Powers Another Blockbuster Weekend | Weekend of May 2nd, 2025

Thunderbolts* & Sinners catalyze another strong box office weekend!

The People Platform

Box Office Booms: Sinners Leads Admissions as Star Wars Re-Release Claims #2 In Box Office | Weekend of April 25th, 2025

Star Wars Revenge of the Sith draws impressive crowds as Sinners stays strong!

The People Platform

Minecraft Claims Most Tickets While Sinners Earns Most Money | Weekend of April 18th, 2025

Minecraft & Sinners crush the box office!

The People Platform

The Nun II Once Again Looks Down From Above as Barbie Gets Knocked from Our Top 5 | Weekend of September 22nd, 2023

Barbie gets kicked after 9-week reign!

The People Platform

The Nun Continues to Look Down Upon Other Titles | Weekend of September 15th, 2023

Sequels take the cake!

The People Platform

The Nun II Ascends to the Top as Sequels Take the Cake | Weekend of September 8th, 2023

Sequels take the cake!

The People Platform

Take a step towards gaining insights today.

Get in touch with a team member.