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Cinema

Halloween Called, Black Phone 2 Answered | Weekend of October 31, 2025

Quiet weekend creates opportunity for late-season and re-release boosts.
The People Platform
2 min to read
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Cinema

IF Flies to the Top of the Box Office | Weekend of May 17th, 2024

The family-friendly movie directed by John Krasinski and starring Ryan Reynolds drives families to theaters nationwide!
The People Platform
2 min to read
Cinema

The Fall Guy Rises to the Top | Weekend of May 5th, 2024

Ryan Gosling and Emily Blunt impress critics and crowds in The Fall Guy!
The People Platform
2 min to read
Cinema

Challengers Aces the Box Office | Weekend of April 26th, 2024

Zendaya's sports drama wins over critics and tops our ranker!
The People Platform
2 min to read

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6 Ways Location Data Can Improve Your Bottom Line

Go beyond digital metrics. Learn how real-world mobility data can optimize spend, enhance segmentation, and prove your marketing ROI.
The People Platform
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The Power of DOOH Advertising in Your Marketing Mix

Digital Out-of-Home (DOOH) advertising is quickly emerging as one of the most dynamic and effective marketing channels.
The People Platform
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Unified Planning is the New Standard. Is Your Data Keeping Up?

A recent announcement from Nielsen further accelerates the integration race. Brands and media channels that provide unified data have a clear advantage. Here's why.
The People Platform
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Cinema Admissions Rankers

Cinema

The Minions Take Over the Box Office | Weekend of July 5th, 2024

Animated movies propel box office to over $150M for the fourth weekend in a row!
The People Platform
2 min to read
Cinema

Three Weekends After Its Release, Inside Out 2 Continues to Lead the Pack | Weekend of June 28th, 2024

It was yet another weekend of over $100M at the box office!
The People Platform
2 min to read
Cinema

Inside Out 2 Stays Ahead | Weekend of June 21st, 2024

Inside Out 2 claims majority of tickets and earns over $100M even in its second weekend!
The People Platform
2 min to read

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