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Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
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Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
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Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
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Consumer segments from The People Platform’s network that share similar traits and behaviors.
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Cinema
The truth is out there — and it's a box office winner: 'Disclosure Day' opens to $44 million | Movie Releases & Trends – Weekend of June 12, 2026
Spielberg's return to form shows that he still has the magic touch.
The People Platform
3 MINS
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Cinema
Families Flock Back to the Theater for the Biggest Weekend of the Year as Super Mario Bros. Double-Jumps Its Way to the Top of Our Admissions Ranker | Weekend of April 7th, 2023
The video game adaptation Super Mario Bros. hit some power blocks as it pulled in 74% of our ticket sales and pushed the box office to its biggest weekend in 2023!
The People Platform
1 min to read
Cinema
Dungeons & Dragons: Honor Among Thieves Swoops In and Conquers Our Admissions Ranker | Weekend of March 31st, 2023
Over the weekend of March 31st, 2023, the board game adaptation Dungeons & Dragons spread its wings and soared right to the top of our weekly admissions ranker, claiming 35% of all ticket sales for its premiere weekend...
The People Platform
1 min to read
Cinema
YEAH, John Wick: Chapter 4 Shoots to the Top of Our Ranker | Weekend of March 24th, 2023
The taciturn hitman John Wick brought out the big guns as he landed at the top of our weekly admissions ranker! Keanu Reeves only spoke 380 words in the entire movie and 1/3 of those words were “Yeah.”
The People Platform
1 min to read
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Cinema Admissions Rankers
Cinema
The truth is out there — and it's a box office winner: 'Disclosure Day' opens to $44 million | Movie Releases & Trends – Weekend of June 12, 2026
Spielberg's return to form shows that he still has the magic touch.
The People Platform
3 MINS
Cinema
How 'The Super Mario Galaxy Movie' redefined the 2026 box office
Data from Placer and The People Platform show that a single family-oriented blockbuster can reshape theater patterns, audience demographics, and even the surrounding local economy.
The People Platform
4 MINS
Cinema
'Scary Movie' makes history for the franchise with a $55M debut – Weekend of June 5, 2026
The Wayans Brothers revive the franchise, but there are some surprises in the weekend's mix.
The People Platform
3 MIN
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Cinema
They found a place: The unnerving horror of 'Backrooms' breaks records | Movie Releases & Trends – Weekend of May 29, 2026
A director who cut his teeth on YouTube becomes the youngest filmmaker in history to score a #1 box office hit.
The People Platform
3 MINS
Cinema
This is the way: 'The Mandalorian and Grogu' blazes theatrical path for Star Wars spinoffs | Movie Releases & Trends – Weekend of May 22, 2026
Baby Yoda made Memorial Day Weekend adorable, and topped a robust box office.
The People Platform
3 MINS
Cinema
'Obsession' takes hold: YouTube creator's micro-budget horror film becomes 2026's biggest genre surprise | Movie Releases & Trends – Weekend of May 15, 2026
A pitch-dark thriller is a surprise box office hit.
The People Platform
3 MINS
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