The People Platform
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Location Intelligence

6 Ways Location Data Can Improve Your Bottom Line

Go beyond digital metrics. Learn how real-world mobility data can optimize spend, enhance segmentation, and prove your marketing ROI.
The People Platform
5 min to read
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Location Intelligence

6 Ways Location Data Can Improve Your Bottom Line

Go beyond digital metrics. Learn how real-world mobility data can optimize spend, enhance segmentation, and prove your marketing ROI.
The People Platform
5 min to read
Cinema

Black Phone 2 Remains #1 in Admissions Despite Coming in 3rd for Dollars | Weekend of October 24th, 2025

Anime and Adult Drama Drive Weekend Growth as the Box Office Prepares for the Holiday Surge.
The People Platform
2 min to read
Cinema

Black Phone 2 Takes the Call, Topping the Box Office | Weekend of October 17th, 2025

Horror sequel outperforms expectations, signaling strength for the genre as the market anticipates a major Q4 boost.
The People Platform
2 min to read

TPP Blog

Cinema

2025 Mid-Year State of Cinema Report: Admissions Surge, Powering a Banner Year

Leveraging our cinema measurement and admissions data from the first half of 2025, The People Platform provides a comprehensive analysis of the industry's performance in the first six months of the so-far fantastic year at the box office.
The People Platform
5 min to read
Location Intelligence

How to Scrutinize Your Location Data

Your essential guide to evaluating the quality and reliability of mobility data.
The People Platform
5 min to read
Location Intelligence

What is Consumer Intelligence, Exactly?

A deep dive into what consumer intelligence really is.
The People Platform
5 min to read

Cinema Admissions Rankers

Cinema

National Cinema Day Propels Barbie Back to the #1 Movie | Weekend of August 25th, 2023

National Cinema Day drives people back to see Barbie!
The People Platform
1 min to read
Cinema

Blue Beetle Takes Out Pink Barbie | Weekend of August 18th, 2023

The Blue Beetle bested the pink-loving Barbie after Barbie impressively dominated the box office for nearly five weeks!
The People Platform
1 min to read
Cinema

Living in a Barbie World... Still!

Even with Teenage Mutant Ninja Turtles: Mutant Mayhem being PG-rated and a newer title, Barbie continued to top our ranker by a significant margin. The movie is just that iconic.
The People Platform
1 min to read

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