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Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.

Paul Lindstrom (Head of Research & Analytics)

Latest Posts

Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.

Paul Lindstrom (Head of Research & Analytics)

Location Intelligence

The grocery landscape: what marketers and media network operators need to know

Shining a light on clear consumer patterns and media monetization opportunities inside every store

The People Platform

Meryl Streep returns to Runway: ‘The Devil Wears Prada 2’ dominates in debut weekend | Movie Releases & Trends – Weekend of May 1, 2026

The fashion-forward sequel snags 41% of all admissions.

The People Platform

Cinema Admissions Rankers

How to Train Your Dragon Roars on Top of the Box Office | Weekend of June 20th, 2025

Year-to-date the box office stands a healthy +25% over the same period last year!

The People Platform

Lilo & Stitch Maintains Lead as Summer Heats Up! | Weekend of June 6th, 2025

Year-to-date the box office stands a healthy +25% over the same period last year!

The People Platform

Box Office Keeps Soaring as Lilo & Stitch Lead the Charge | Weekend of May 30th, 2025

Lilo & Stitch stays on top as box office continues its run!

The People Platform

The Hunger Games: The Ballad of Songbirds and Snakes Stays On Top | Weekend of November 24th, 2023

The Odds Are in Favor of the Hunger Games as it Beats Out Two Premiering Titles!

The People Platform

The Marvels Land at the Top of the Box Office | Weekend of November 10th, 2023

The Marvels beat out top titles from previous weeks despite mixed reviews!

The People Platform

Five Night's at Freddy's Remains at the Top of Our Ranker | Weekend of November 3rd, 2023

Freddy Fazbear stays on top!

The People Platform

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