The People Platform
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Weapons Continues Its Run at Number One | Weekend of August 15th, 2025

Year-to-date box office revenue now stands at $5.7B, a +5.2% increase over the same period in 2024.

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Latest Posts

Audience Measurement

6 Considerations to Enhance the Consumer Survey Experience

Optimizing a survey experience is not as straightforward as it may seem. We take you through some key steps to ensuring your surveys keep respondents engaged.

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Five Night's at Freddy's Remains at the Top of Our Ranker | Weekend of November 3rd, 2023

Freddy Fazbear stays on top!

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Location Intelligence

Geocoding vs. Geofencing: What’s the Difference?

Geocoding and geofencing sound similar but serve distinct purposes. This piece helps clarify their differences!

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TPP Blog

Audience Measurement

Unified Planning is the New Standard. Is Your Data Keeping Up?

A recent announcement from Nielsen further accelerates the integration race. Brands and media channels that provide unified data have a clear advantage. Here's why.

The People Platform

2025 Mid-Year State of Cinema Report: Admissions Surge, Powering a Banner Year

Leveraging our cinema measurement and admissions data from the first half of 2025, The People Platform provides a comprehensive analysis of the industry's performance in the first six months of the so-far fantastic year at the box office.

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Location Intelligence

How to Scrutinize Your Location Data

Your essential guide to evaluating the quality and reliability of mobility data.

The People Platform

Cinema Admissions Rankers

Crowds Show Up for The Hunger Games and Godzilla While Beyoncé Earns the Most Dollars | Weekend of December 1st, 2023

The Hunger Games Sold More Tickets by Volume, but Queen B Pulled in the Most Dollars!

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The Hunger Games: The Ballad of Songbirds and Snakes Stays On Top | Weekend of November 24th, 2023

The Odds Are in Favor of the Hunger Games as it Beats Out Two Premiering Titles!

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The Marvels Land at the Top of the Box Office | Weekend of November 10th, 2023

The Marvels beat out top titles from previous weeks despite mixed reviews!

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