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Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.

Paul Lindstrom (Head of Research & Analytics)

Latest Posts

Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.

Paul Lindstrom (Head of Research & Analytics)

Location Intelligence

The grocery landscape: what marketers and media network operators need to know

Shining a light on clear consumer patterns and media monetization opportunities inside every store

The People Platform

Meryl Streep returns to Runway: ‘The Devil Wears Prada 2’ dominates in debut weekend | Movie Releases & Trends – Weekend of May 1, 2026

The fashion-forward sequel snags 44% of all admissions.

The People Platform

Cinema Admissions Rankers

Kung Fu Panda Keeps on Fighting and Stays on Top | Weekend of March 15th, 2024

Kung Fu Panda and Dune hang on to our top two spots!

The People Platform

Everybody Was Kung Fu Panda-ing | Weekend of March 8th, 2024

The fourth installment of Kung Fu Panda claims nearly half of all ticket sales!

The People Platform

Ticket Sales Grow 118% as Dune: Part Two Rises to the Top of Our Ranker | Weekend of March 1st, 2024

The science-fiction blockbuster catalyzes huge surge in ticket sales!

The People Platform

Minecraft Fortifies Top Box Office Spot | Weekend of April 11th, 2025

Minecraft claims majority of ticket sales in its second weekend!

The People Platform

Minecraft Builds Fortress Atop the Box Office | Weekend of April 4th, 2025

A Minecraft Movie has biggest opening for video game adaptation ever!

The People Platform

Disney's Snow White Takes a Bite Out of the Box Office | Weekend of March 27th, 2025

Disney's Snow White impresses audiences while claiming most of the tickets sales last weekend!

The People Platform

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