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Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
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Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
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Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
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Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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Airports
Airport Media Impressions Take Off
We looked at media impressions at airports across the country during June 2024 and compared them to January 2024 to determine how much the summertime affects airport travelers' exposure to on-screen content.
The People Platform
3 min to read

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