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Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.
Paul Lindstrom (Head of Research & Analytics)
5 MINS
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Audience Measurement

Why your ad strategy needs both measurement and “attribution”

A proper ad strategy has two parts: sizing and value.
Paul Lindstrom (Head of Research & Analytics)
5 MINS
Location Intelligence

The grocery landscape: what marketers and media network operators need to know

Shining a light on clear consumer patterns and media monetization opportunities inside every store
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Meryl Streep returns to Runway: ‘The Devil Wears Prada 2’ dominates in debut weekend | Movie Releases & Trends – Weekend of May 1, 2026

The fashion-forward sequel snags 41% of all admissions.
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Ant-Man and the Wasp continued to use their insect strength and prowess to buzz atop our admissions ranker even with a high-octane bear and a revolution vying for first place...
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Ant-Man & The Wasp: Quantumania Flies to the Top! | Weekend of February 17th, 2023

Ant-Man and the Wasp used their insect strength and prowess to effortlessly land atop our admissions ranker...
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Magic Mike's Last Dance Proves a Worthy Alternative to Super Bowl Parties | Weekend of February 10th, 2023

It’s possible that Magic Mike made for a popular alternative to watching the Super Bowl as it topped our admissions ranker...
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Family-Friendly Movies Take the Top Two Spots Over New Year's Eve Weekend | Weekend of December 29th, 2023

Wonka & Migration take 40% of all ticket sales!
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The Boy and the Heron Fly To the Top of Our Movie Ranker | Weekend of December 8th, 2023

Miyazaki's Latest Tops Our Ranker as Godzilla Holds Steadfast at Number Two!
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Crowds Show Up for The Hunger Games and Godzilla While Beyoncé Earns the Most Dollars | Weekend of December 1st, 2023

The Hunger Games Sold More Tickets by Volume, but Queen B Pulled in the Most Dollars!
The People Platform
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