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Audience Measurement
Currency service that utilizes unique audience estimate algorithms to determine an audience’s demographic composition and quantify its engagement.
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Location Intelligence
Geo-spatial mapping technology and anonymous device activity provides insights into consumer movement & behaviors.
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Consumer Response
Engaged consumers voluntarily share information about themselves, their experiences, and/or their behaviors.
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Consumer Segments
Consumer segments from The People Platform’s network that share similar traits and behaviors.
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Insights on consumer behavior published weekly!
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Bars & Restaurants
Markets with Highest Restaurant Growth Over Mother's Day Weekend | Bars & Restaurants Analysis
We looked at foot traffic to bars and restaurants across the country during and before Mother's Day weekend to determine how much the holiday affects restaurant foot traffic.
The People Platform
3 min to read
Bars & Restaurants
March Madness Mania: Sports Bars Score Big with 25% Surge | Bars & Restaurants Analysis
We looked at foot traffic to bars and restaurants across the country during and before March Madness to determine how much the yearly event affects sports bar foot traffic.
The People Platform
3 min to read
Bars & Restaurants
NFL Offseason Heats Up After Playoff Bar Foot Traffic Surges | Bars & Restaurants Analysis
We took a look at foot traffic to bars and restaurants across the country during and before the NFL playoffs to determine when people are visiting bars and restaurants most.
The People Platform
3 min read

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